Business
Watch on Youtube: https://youtu.be/YEhBarIHtJQ Today we're discussing beef jerky. We found some really disruptive brands and did our market research on the industry. The three brands we discussed are Krave, Epic, and Perky Jerky. 2 of these brands have sold for over $100 million...wow! As part of our Best Beef Jerky Brands episode, we score them based on Product Design/Packaging, Social Strategy, Sales & Distribution, and Disruptive Level. Krave jerky overview: Founded 2009, 70+ employees, located in Sonoma, CA. Acquired by Hershey in 2015, for $220 million dollars. Built on the dream of finding a quick and easy high-protein snack. Krave Sweet Chipotle: https://amzn.to/2AndemJ Krave Chili Lime: https://amzn.to/3fd5faK Perky Jerky overview: Also founded in 2009, 19 employees, located in Denver, CO. Funded by a venture capital firm. They recently came out with a vegan jerky line of products. Perky Jerky Variety Pack: https://amzn.to/2BVaxcw Epic Provisions jerky overview: Founded in 2012 by a husband and wife team, estimated 20 employees, located in Austin, TX. Acquired in 2016 for $100+ million by General Mills. The founders started Epic when they went vegetarian... Epic was founded to be clean, on-the-go and sustainable/friendly to animals. (They have quite a large product line and distribution network) Epic Protein Bites: https://amzn.to/2BVaOMA Epic Venison & Beef Strips: https://amzn.to/30wGrGC Ralph's Jerky: https://ralphspacking.com/collections/all REBL Jane - https://rebljane.com/ Vortic Watch Company - https://vorticwatches.com/ Looking for more business resources? Check out our comprehensive resource page: https://productsworthtalkingabout.com/index.php/tools/