Business
The good news and bad news of a connected world is that we are more connected. In that lies the question of how we create and maintain meaningful connections that feel real. Given the ‘flame wars’, tribalism and trolling of Twitter and Facebook, it can be difficult to find threads of humanism in the digital age. To explore these questions, we have on today’s show Ken Gordon, Principal Communications Specialists at EPAM Continuum. EPAM Continuum, located in Boston, has an over 30 year history of delivering design solutions for clients across industries. It is Ken’s job to communicate the work they do, the successes they have, and to create content that stimulates thought and engages readers.We chat with Ken not only about his current work, but his journey through working with the Partnership for Excellence in Jewish Education, his teaching of creative writing, and his work as a freelance author. We also explore the challenges of conducting ethnographic-based design work in a pandemic, and how EPAM Continuum maintains their unique approach in virtual environments. Finally, we discuss keeping a beginner’s mind and democratic innovation working with clients, as well as how to create psychological safety to encourage creative solutions.