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If you like the show, please leave a review on Apple Podcasts!Nuggets: Currently there is more aluminum stored in landfills than in the mineral where aluminum is sourced in nature. Not all landfills are created equal. Landfills near industrial areas contain more metals like steel, aluminum, and iron. Jevons Paradox could be leveraged: The paradox occurs when technological progress or government policy increases the efficiency with which a resource is used, but the rate of consumption of that resource rises due to increasing demand. Action Steps: Find ways to intercept potentially valuable materials before they end up in the landfill. "Bank" salvaged material for future use Reach out to explore partnerships with existing companies like Terracycle Links: https://www.algiknit.com/ https://www.terracycle.com/en-US/ Aaron Nesser is the founder of AlgiKnit, which creates eco-conscious, renewable yarns for the circular economy. Love a part of the show? Did we get something completely wrong? Let us know at update@runwithit.fm.