LFTE 26: My bad Hair cut experience... Dont give your customers what you think they need give them...

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Learning From The Experts

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What's going on guys. Hey, this is Coulton Woods and welcome to another episode of learning from the experts. And today I actually want to go over the worst haircut experience of my entire life. So here's the deal. I know how frustrating it is to waste countless hours sifting through, wanna-be experts who never actually help you in the end. Then to learn years later that there was a real expert who could have helped you a hundred times faster than learning it on your own. I have created this podcast to save you time and money while taking you on a journey with me as I learn from real experts who can actually help you grow your business. My name is Coulton Woods and you're listening to learning from the experts. Hey guys. So, I actually just got my hair cut on Monday and it was the worst experience ever, but then I actually had a pretty good profound lesson from it at the same time. Which obviously you can always make something into a good lesson, right? There's never failure, only learning experiences, you know, which that was definitely a learning experience for me. So, I went and got my haircut. Now normally I go to the same person every time because I found this lady that is really good at doing haircuts. She's been doing it for like 15 years or something. She knows my style. She knows what I like. So every time I go in there, she knows exactly what to do and she doesn't even have to ask me, you know, she just gets it done, which I love. Like I roll in there, she shoots the breeze with me and we just kind of, yeah, talk while she cuts my hair. So lately though, I haven't been in town and it's just been crazy. So I haven't really scheduled a time to actually go in and see her. Well, I can look on the app and see if she's actually working. So the Times that I have been able to go, she wasn't there. So I'm like, crap, I don't want to go because I don't want to go to somebody else. You know, I don't want to have a bad experience. Finally on Monday, I was like, whatever, I just need to go get a haircut so I don't care who it is, I'm just going to go in. The first mistake, well I guess it wasn't quite a mistake, but my thought was I looked at the app, there's two people available, right? One of them had their picture and the other didn't. So I’m thinking. Okay. The one that has their pictures probably been there longer because she has a picture on there. So I'm going to trust that one and go with my instinct, you know, so I book it and she was available earlier anyway, so it worked out. I get there, I show up, she takes me back, sits me in the chair and she's like, so why'd you pick me today? And I'm like, oh, that's a really awkward question. Um, well I actually picked you because I looked on the app and you were the only one that had a picture on there, so I figured you'd been here longer. Then she proceeds laugh at me and tell me that she's the newest employee there and that she's only been doing hair for two years and like, well there goes your theory. Yeah, that was a bad start. And I'm like, you realize you're just telling me that I was wrong and that you are the newest one here when I was hoping to get the person with the most experience and you have the least experience, so now I really don't have any faith in you. Good job. She's just not thinking on that one. Anyway, we'll get going. And she proceeds to, before we even started, she proceeds to sell me on this package of this haircut that is the same price as the package below it. But since they're having a deal on it, it's the same price as the one below it. And I totally got to get it because it's totally worth it. And I'm like, what even is it? Oh well it's this, this and this. It's totally worth it. You totally got to do it. Like, yeah, you just got to do it. And I'm like, ah, I don't know if I really care. No, let me tell you it's totally worth it. And I'm like, Nah, I don't know. Like I just want a haircut. I kind of got a time constraint cause I'd like to get back to work and doing some stuff. Right. No. So she continues to sell it, trying to sell me on this and why I need to get it. And then she's like, oh, don't be checking your time with me. Like you're getting your haircut. Time does not matter. And I'm like, ah, well I kinda need to hurry up, you know, like 20 minutes ish, like that'd be awesome. She's like, Oh yeah, we'll have it done in 20 minutes, no problem. And I'm like, okay, whatever. And then she kept trying to sell me on the same freaking package. So finally, I'm like, okay, let's do it. I don't care. Just do it, I'm done. I don't want to sit here and try to tell, you know, like 50 times and still not get a no out of it. Like, come on. Anyway, so finally I'd just tell her whatever, let's just go. I'd rather just start getting my hair cut than sitting here trying to barter with you about it. So, she starts to look at my hair and she kind of does this, like, I had a hat on, so my hair was really bad. It was, it didn't look good, you know, it was just like a swirl. I don't know. Anyway, she looks at my hair and she's like, what is this? And she’s like is pointing at my hair and putting her fingers through and it's like curling over, you know, kind of weird. And she's like, what is this? Uh, I had my hat on, so it probably just messed my hair up. No, this is too long. Well, yeah, that's where I'm here to get a haircut. No, we need to go much shorter than this. Much shorter than you were saying. And I was like, uh, I dunno. No, trust me. Like it needs to go much shorter. Hopefully you're okay with that. We'll go ahead and do it. I'm like, are you freaking kidding me right now? Like I just told you what I wanted on my haircut, and then you're telling me that I'm wrong and that I you shouldn't do that and that you're going to do whatever the heck you want to do anyway. No, it doesn't work that way. And I'm like, ah, no. But honestly, I used to have my hair a lot shorter anyway, so I was like, Eh, maybe she'll do something cool. I don't care. Anyway, so she proceeds to cut my hair and like she's rough about it too. Like she's talking to me and cutting it, like not even looking at it at all and it's kind of making me a little worried, you know, because she's just going at it and pushing my head over, it was really bad. It was weird. And she just keeps going. Whatever. And then she tells you or she gets me to do that package, right? So I'm like, whatever, do it, go for it. And then, as she's like rubbing my head to, oh, it was horrible. They massage the shampoo and your scalp or whatever. Oh man, that sounds kind of funny. Sounds a little weird now that I say. Anyway. She's using her nails and digging in my head. I'm like, oh that does not feel good. And then she's proceeding to tell me how great of a Salesman she is because she knows how to talk about products and stuff. And I'm like, trust me, you are nothing near a good salesman. You are the antithesis of a salesman. You are what give salespeople a bad rap. Seriously. Anyway. She's doing her thing. What was really crazy though is at the end, she decided to rub some beard oil in my beard for me. She's like, you gotta try this beard oil is the best beard oil ever. Check this out. And I was like, okay, that's cool. I really don't care. And she puts it in her palm and puts her hands together and then proceeds the smear it all over my face and just goes at it and back and forth. It was really weird and really awkward at the same time cause I'm sitting there and her hand is just all over my face. Like, what the heck are you doing right now? Are you trying to feel my face up? This is really weird right now. I'm like, why didn't you just give it to me and let me put it on. It was like the absolute worst hair cut ever. And at the end of it she put product in my hair and smeared it all around and tells me why my product that I told her I have is really bad or not the best when the other hair cut lady just sold me on that one because I asked her what would be good with my hair and she gave me a few options and she's like, you need this and this kind of mixture with your hair because of this. And I was like, okay, I really like that. That feels good. That's a great one to go with. And then this lady is telling me that it's a really bad product, and why would you use that product and that this product is so much better. And she puts it in my hair and tells me why it's so much better. And then after she puts it in, I can see hairs that are way longer than the rest of the hairs next to it on the side of my head. I mean very easy to see that those were not cut. Like they were cut a little bit, but not completely. And I'm like, wow, she really doesn't see that right now. I can see it and I'm looking in the mirror that's a few feet away from me and she's not even a foot away. Like, how do you not see that. And then there's another spot on the other side of my head. It was the worst haircut I've ever had. Seriously. She would put everything down that I was using or doing. Everything about my hair was bad and that she made it so much better. Yet it was not even cut all the way. I was really not happy. I totally got on Instagram and ranted about it for awhile. Maybe I'll add those audio files to the end of this. That'd be kind of funny. I'll have to see if I can pull them in. That'd be hilarious. It was just such a bad experience. Afterwards I got thinking about it and I'm like, you know what's funny is I told her exactly what I wanted and then she proceeded to give me what she thought I needed, not what I wanted. I was thinking about that afterwards. How many times have I done that in business where I've given people what I thought they needed when in reality they wanted something else? And so I'm not actually giving them what they want. What kind of experience do you think they're having when I'm giving them what I think they need, when in reality I should be giving them what they want instead? Ryan Levesque wrote a book called ASK. It's amazing actually, and it totally, if you do any kind of surveys in your business already about trying to figure out what your customers want or how you can better help them, which I see so many people doing it so wrong is it's an industry norm to do it the wrong way, which is really sad. He wrote a book, he's like the authoritative person on how to get the things that your customers actually want out of them and to make, to be able to make that product for them that fulfills their need or their want. If you do any kind of that stuff, I would totally recommend the book called ASK by Ryan Levesque. So, stop giving people what you think they need, figure out what they actually want and give it to them. It's that simple. Like on the Secret MLM Hacks business that we run and Steve Larson built. He literally sold that before it was even published. Like, before he was even done. I mean, it's a whole member's area with five modules and a bunch of other stuff in there. There wasn't even module one done when he sold that. And we literally were asking people what they wanted next and giving it to them. And that was the product. It blows people's minds when they hear that. We actually made a ton of money on the launch of that and we didn't even have it done and we were still just fulfilling on things. We had an idea of kind of where it was going and what we're doing, but there were some things that we thought they needed that we were wrong. Instead we adapted it to what they wanted instead of what we thought they needed or what we thought they needed. And so we adapted it to give them what they wanted, but also  in the way that it happened so that they could actually benefit from it. You know? Oh Man. Anyway, stop giving people what you think they need and give them what they want because people buy what they want. It's just that plain and simple. Anyway, thank you so much for being on here guys. Hope you enjoyed that. And yeah, let me know if you got any questions or comments on this. I always like hearing your guys’ feedback too. We'll see y'all later. Are you looking to jumpstart your business by learning or getting help from the real experts? Go to LearningFromTheExperts.com to find preapproved experts that I've handpicked for you. Please don't forget to let me know how I'm doing by subscribing, rating, and leaving feedback.