Load Your Contacts with Real People, Not Just Data

Load Your Contacts with Real People, Not Just Data

CRM Radio by GoldMine

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In this episode, Susan Finch talks with Paul Petersen about automated posts - barfing our stuff and that of others vs. true engagement to build relationships that can be converted to prospects or advocates - from either direction. Let's be honest, she goes on a few rants here because she's passionate about this topic.   Social media enables a unique opportunity to study another person or company before we attempt to directly engage. We can see t...Read More
In this episode, Susan Finch talks with Paul Petersen about automated posts - barfing our...Read More