Marketing IQ #15: Earned Media for Food + Beverage Brands

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Marketing IQ

Business


Episode 15 features Andy Larsen, VP/Director of Public Relations and Sam Burns, PR/Social Media Account Executive at B+L. Part 1 of this presentation from the Midwest Foodservice Expo dives into strategies for generating earned media hits and public relations results for food + beverage brands. Learn about pitching journalists, setting up media dinners, and leveraging unique stories to ultimately drive sales. Listen and subscribe to the podcast on your favorite platform: Apple Podcasts Google Play Music Spotify  Follow Boelter + Lincoln on social: Facebook Twitter Instagram LinkedIn  boelterlincoln.com