Mike Goldberg and The Design House

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Experience by Design

Business


Friend and colleague Mike Goldberg comes by the Experience by Design studios to talk about his career in design. Mike’s career extends back a long way, with 27 years teaching graphic and web design at the college level, and 37 years of professional award winning graphic and web design experience. Some of his past clients include marketing and advertising campaigns for the Dana-Farber Cancer Institute, Major League Baseball, IBM, Fidelity, and The Wall Street Journal.Beyond that, and for those old enough to remember video games like Frogger and Qbert, Mike was on the team that turned those arcade games into video games for early home gaming systems. Mike also was there to work on Lucas Film games like Return of the Jedi in an 8x8 pixel environment. Mike also has innovated in areas of experiential learning, creating an in-house design company at Bentley University, called IDCC Design House Studios, where students work on projects to create web and graphic design for clients. His own design story centers around how one mentor made a difference in his life, and he’s definitely paying it forward with his students today. On today’s podcast we hit the following points:-From whence does creative come, and how to create a culture of innovation;-How circuitous career paths can be much better than linear ones;-How to innovate experiential learning and curriculum design to improve student and faculty experiences;-And finally, how the important element of teaching design is to give students permission to be creative, and make them believe in the process.