Moving Forward After COVID-19 With Danette Gossett

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Business Leaders Podcast

Business


The process of moving forward after the massive disruption created by the COVID-19 is not going to be easy, so as early as possible, you need to figure out how you can go about things. A "new normal" has begun to settle, and the best way of moving forward is finding ways to find your place within the renewed status quo. Gossett Marketing (http://www.gossettmktg.com/) . She joins Bob Roark to dive into planning the process of moving forward after COVID-19. If you've mapped out what you need to move forward, you won't feel trapped by the future, so let Bob and Danette show you the way through. --- Watch the episode here:[embed]https://youtu.be/_8ENd1Vm4GM[/embed] Listen to the podcast here:[smart_track_player url="" title="Moving Forward After COVID-19 With Danette Gossett" image="http://businessleaderspodcast.com/wp-content/uploads/2018/04/BLP-SquareLogo-WhiteBlueBG1400x1400.png" background="default"] Moving Forward After COVID-19 With Danette GossettOn the continuing series with Danette Gossett of (http://www.gossettmktg.com/) out of Miami. We're talking about what the business owners are going through and Danette as a business owner and observations and maybe some things to consider as the landscape is starting to shift to possibly people coming back to work. Danette, thanks for taking the time again. Thank you. I appreciate the opportunity. From your thoughts, what are you starting to see on the landscape that's starting to change? People are talking about, "When are we going to reopen? How is this going to change? What's going to be our new normal?" A lot of companies have gone remote workers and not everybody closed down. There were a lot of people working from home. I talked to you were talking that not everybody is going to go back to the office. They're going to stay remote. Some people are looking at, I don't need to have that big office building lease. We can have a smaller office somewhere and people will continue to work remotely. If you're doing that, what are you doing with your employees to keep them feeling like they're part of the team, they are being productive, and they are being motivated? They're not getting burned out because I don't know about you, but I spend eight hours a day on the phone and on Zoom meetings. It's not like the old days where I've had a meeting after meeting, but at least then I got to be able to get in the car and drive to another location, get a break for 15, 20 minutes, maybe 30 minutes. Now, you hang up the phone and you start the next one and pick it up again. It's exhausting being in front of this computer screen all day long. You think of the mental depress and as you go through these and you start to recognize, it's back-to-back. You have to be spot on, listening, and caring. You can't loaf in between, you can't reset. One of the things to consider is as you set your phone calls up if you can then take and put a break in between. You take this, I'm going to take 5 or 10 minutes in between I'm going to go outside, I'm going to go for a short walk, I'm going to go and down the stairwell. I'm going to do something to maintain the machine because we're all thinking maybe it's going to be a shorter time frame, but if this ends up being a marathon instead of a sprint, then you go, "How do we adjust to the new normal and maintain our personal machine and outlook?"  We need to maintain it and employers need to understand that. You're right about saying sprint versus a marathon. A lot of businesses were thinking, "This is a sprint. We're going to get this done and you all will be back to work. I need you to get all these new initiatives figured out before we get back into the office." Even though we are talking about getting back to work, it's going to be a slow process. They're not going to turn a switch on and we all go back to the normal. They're saying methodical and fourteen days of trying one thing and then another fourteen...