Business
If there is one industry that can be tough to understand, especially if you are doing it legally, it would be the cannabis industry. Those who are in the medical cannabis business know how it can be challenging to understand the regulatory risks and compliance, to name a few. Stepping right in to help businesses and investors navigate this complex and new industry, https://www.linkedin.com/in/niceasley/ (Nic Easley) founded https://www.linkedin.com/company/comprehensive-cannabis-consulting-3c-/ (3C Consulting, LLC). He joins Bob Roark and https://www.linkedin.com/in/jaime-nespor-zawmon-b861731/ (Jaime Zawmon) of Titan CEO this episode to share with us what goes on behind the scenes of this business as CEO, highlighting what characteristics will make one a Titan of Industry. Nic then gives some advice about leading and building a great business, no matter what industry. --- Watch the episode here:[embed]https://youtu.be/9iEQcvXuA7A[/embed] Navigating The Complex Medical Cannabis Industry With Nic Easley, Founder & CEO of 3C Consulting And Co-host Jaime Zawmon of TitanCEOIn this episode, we have our special cohost Jaime Zawmon. She is the Founder and President of https://www.titanceo.com/ (Titan CEO) and our guest is Nic Easley. He's the Founder and CEO of https://www.3ccannabis.com/ (3C Consulting) and he’s the Managing Director of https://www.multiversecap.com/ (Multiverse Capital). Jaime, Nic, welcome. Thanks for making the time. We were privileged by you taking the time and sharing your experience and wisdom with us. With that being said, if you would, tell us about your business and who you serve. I've been in the legal cannabis industry for many years. Originally, I was an Air Force Linguist and I speak a few languages. I was from the farm county Wisconsin. After the military, I got hurt after about four years and came to Colorado. Medical cannabis was legal in 2006 or 2007 and I got my first medical card. I saw how people were growing and was disgusted by pesticides and indoor lights which is very unsustainable, non-environmental and not safe for patients. I started my business many years ago to help the cannabis industry form in a responsible way. As you see it now being over a $30 billion industry, which is a drop in the bucket for where this would go. It was to help companies understand the regulatory risks and compliance of navigating this brand-new industry that is a medical product. It's an adult-use product, but then also getting into the hemp industry and making papers, plastics and fibers. Helping businesses and investors navigate this complex and new industry is how we established ourselves. What are the typical issues that a client you're serving now has that you were able to solve their problems? I'm trying to paint a picture in the reader's mind of what's your clients and who your clients are? One of the challenges with cannabis is that it's federally illegal and each state has come up with its own medical or adult-use program. At the end of 2020, we have sixteen adult-use states where 21 and older consumption and possession is legal and we have 47 states with some medical laws on their books. About 37 of those are also having medical sales. In a normal business, you're like, “I want to open a gas station or a restaurant,” you would have that state's Department of Health to deal with. When it comes to cannabis, each program is different. I'm working on applications right now in the State of Georgia. Eleven million people are giving six licenses for cultivation for eleven million-person marketplace. It can be competitive. How does a client build a team, put their financial models together and start to raise capital? Put together thousands of pages of voluminous application content about the standards of DEA cages and vaults that they might need or video recording or production plants based on the Georgia Department of Agriculture requirements. We help people that...