Today we’re going to be talking about media and that attractive but expensive option, premium pods: when they’re worth it, when they’re not, and how to know. Listen in as Amy and Richard interview Eldaa Daily, the research director who headed up the case study that took on this timely topic. Welcome to Brand Bytes!

Brand Bytes

Premium Ad Pods: When they're worth it, when they're not and how to know

We talk about brands. A lot. We are directors at Ameritest, a branded communications research consultancy, and will be talking about advertising and branded content in all its forms. And because we believe creating branded memories is the way brands best drive choice, expect to hear us chatting about brain science and memory, and breaking it down in a fun way. Thanks for listening and becoming part of the conversation!

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