Business
PROFESSOR MARTIN GREEN Episode Description: On this episode of the podcast, Tobi sits down with the chief executive of CareEngland, Professor Martin Green. Professor Green highlights for Tobi how the focus on protecting the NHS impacted care throughout the pandemic, Tobi asks Professor Green about his difficult personal experience contracting Covid-19, and Martin pinpoints what the sector needs to do in the next ten years. Top Quotes: “The staff are the absolute heroes of this pandemic.” - Professor Green “People who work in care are reticent to acknowledge their contributions. It’s incumbent on us to do so for them.” - Professor Green “Care is a profession not a job” - Professor Green About the Host: Tobi Ali-Usman graduated from the University of Hertfordshire with a BA Honours degree in Business & Digital Media, and then later worked his way to head up the Health Care Division at a global advertising company in the UK, growing his passion for online marketing in the healthcare space. In 2016, Tobi became the Founder of specialist care sector focused online marketing agency, Smooth Digital, where he currently holds the position of Marketing Strategy Director. In 2020, Tobi launched his own Podcast, Tea with Tobi, aimed at care home and home care professionals who want to have their questions answered, listen to growth-focused conversations and get solutions to the obstacles within the care sector. Special thanks to our sponsor MeetMyBrian MeetMyBrian.com is an exclusive web-based application assisting care homes in arranging, managing and controlling both in-person and virtual visits during this Covid-19 pandemic.It provides a healthy communication system to the resident’s families and care homes, helping them in save hours of emailing and phoning. MeetMyBrian ensures the safety and comfort of staff, families and residents by avoiding large gatherings, providing them with more visiting hours and freedom. Resources: https://www.meetmybrian.com/ (https://www.meetmybrian.com/) https://smooth.digital/ (https://smooth.digital/) http://www.careengland.org.uk/ (http://www.careengland.org.uk/)