For small business owners, a great PR campaign can help you achieve your marketing objectives at a fraction of the cost of paid advertising. Yet, many small businesses are confused about what PR is and why they need it. In this week's episode, you'll learn what you need to know about PR for small businesses, including how to define the messaging for your company, the two types of press releases to use and exactly when to use them, and more! Wheth...
Read More
For small business owners, a great PR campaign can help you achieve your marketing objectives at a fraction of the cost of paid advertising. Yet, many small businesses are confused about what PR is and why they need it. In this week's episode, you'll learn what you need to know about PR for small businesses, including how to define the messaging for your company, the two types of press releases to use and exactly when to use them, and more! Wheth...
Read More