Business
In 2020, Nicki raised over £150,000 of investment via crowdfunding to help her rocket fuel the growth of the brand, and she did it right in the middle of lockdown! Crowdfunding certainly isn’t a quick fix; it can be just as time-consuming as the traditional investment round, although it often happens faster. Nicki managed to juggle motherhood, run her business and raise investment all in tandem by getting super structured with her time.The exposure from crowdfunding can feel scary, and even more so when you’re raising investment during a pandemic, but Nicki pushed her fear to one side and kept positive by focusing on her ‘Why’; there’s a lot to be learned from her approach! In this episode you’ll discover…How to raise investment during a lockdownHow to manage feeling exposed when crowdfundingHow to juggle responsibilities and stay focused