Arts
Described by the media as ‘arguably the most creative force in Australian fashion’, and ‘the man responsible for teaching us how to wear black’, Joseph Saba is an icon of Australian fashion.Joe opened his first store, the ‘Joseph Saba Shirt and Sweater Shop’ in Flinders Lane in 1965. He went on to create the famous Staggers jeans label, which revolutionised jeans in Australia in the 1970’s. He introduced his now famous Saba brand in 1974, building the business up to 17 stores, including a store in New York, before selling the Saba business in 2002.Joe’s most recent success was with his online and wholesale label Joseph Saba, a lifestyle range of womens clothing consisting of Joe's signature knitwear and jersey pieces, for easy relaxed dressing.