AREA CODE was founded in 2018 in Stockholm, Sweden. The brand was born with the aim to facilitate opportunity for people living in developing communities around the globe through selling good quality apparel. The brand strives to build a community; one whereby consumers are connected to people in need. They believe knowledge and education is the key for sustainable growth. For that reason, their mission starts with helping the school GOROM 3, Bambilor, Senegal. This month they're also teaming up with England under 21 and Brighton & Albion star Tariq Lamptey and IK Sirius centre back Joseph Colley. Together with Area-Code they are funding the Area-Code Juvenile Tournament in Takrodi, Ghana, on the 10th - 12th August. Scouts will be coming over from Europe to watch and the aim is to create opportunities for local talent, to spot, grow and nurture future football stars. In this episode of the MenswearStyle Podcast we interview Scott Golbourne, Co-Founder of AREA CODE about the mission-based sports chic brand which donates a percentage of its profits to those in need. The ex-footballer always had a keen interested in fashion and had a plan to enter the clothing market once his football career had ended. The brand has now been operating since 2018 and links its profits to purpose with philanthropic collaborations. Our host Peter Brooker and Scott also talk about the mission and ethos of the brand, media training, charitable projects, and social missions. Whilst we have your attention, be sure to sign up to our daily MenswearStyle newsletter here. We promise to only send you the good stuff.