Business
[166] As the world turns to digital solutions to counter the impacts of COVID-19 lockdowns, people are coming to realise that posting ad hoc content no longer produces enough results and that there needs to be a proper understanding, intention and purpose behind their online activity. Featuring professional beauty blogger & teacher Sinéad Kavanagh (@thebeauttruth), this week's conversation explores social media strategy and the importance of both authenticity and consistency. Links: Reach out to Sinéad on Facebook or by email: thebeautifultruthie@gmail.com Access the Back In Business, With Phorest information page at www.phorest.com/c19 Click here to watch all the 'Reopening Strong' webinar replay on-demand Click here to subscribe to the weekly Phorest FM email newsletter This episode was edited and mixed by Audio Z: Great music makes great moments. Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Tune in every Monday for a mix of interviews with industry thought-leaders, roundups of our most recent salon owners marketing tips & tricks, all the latest in and around Phorest and what upcoming webinars or events you can join. Feel free to let us know who or what topic you'd like to hear on the show! Leave a Rating & Review: http://bit.ly/phorestfm Read the transcript, or click here to request a personalised quote from Phorest Salon Software.