Business
Alex Cattoni is a copywriter, marketing strategist and the founder of The Copy Posse, a boutique copywriting academy and agency. Her copywriting program, the Copy Posse Launch Pad, has been helping new copywriters from around the world learn, write and ignite their copywriting business. Over the last decade, Alex has helped launch several successful brands and partnered with many of the hottest transformational authors and businesses on the planet, writing high-converting sales copy, scaling multi-million dollar brands, and crafting iconic promotional campaigns. On this episode, we chat about Alex's entrepreneurial journey from becoming one of the early employees at Mindvalley to leaving and becoming an entrepreneurWhy she moved into teaching about copywriting but still runs her copywriting agencyHow to structure your sales page copy to increase conversionThe 3 words you need to add to your sales copy today Don’t forget you can find the show notes, links and resources on our website at www.hackyouronlinebusiness.com.