In this episode, Chris and Lauren cover how the different types of gated content have evolved, and how firms at various stages of marketing maturity can leverage them to engage prospects.

Expert Marketing Matters

The Complexity of the Content Landscape

Expert Marketing Matters is a podcast about generating ideal new business opportunities by creating and nurturing digital marketing systems and habits that have a measurable impact on your bottom line. This podcast is brought to you by Newfangled, a digital marketing consultancy focused on empowering experts to do better digital marketing. You can learn more about Newfangled's Digital Marketing Method at Newfangled.com.

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Expert Marketing Matters