The Ethical CMO (2)

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Ethical Manager Intensive Programme

Business


Greg Mazurek is a professor in the Marketing Department at Kozminski University in Warsaw, Poland where he teaches internet marketing, innovations in marketing, principles of marketing, marketing research. He received his PhD in management from Warsaw School of Economics in 2005 and he holds triple master degrees in: international business administration (Tilburg University, Holland), international business and public relations (University of Economics, Poznan, Poland). Prior to obtaining his doctorate he spent 7 years working in interactive industry on managerial positions. At present, apart from doing research and working at the University he is a consultant in the field of e-business, e-marketing and e-government. He has worked for such brands as among others: Nokia, IKEA, Nikon, Michelin, Mars Corp, Egmont, ING, Quelle, . His research interests include impact of e-marketing on competitive advantage, e-marketing influence on organization management and organization structure. His works appeared on many international conferences, he is an author of two books on Internet marketing: “Promotion on the Internet – managerial perspective” and “Blogs and virtual communities and is impact on marketing” (both in Polish).