The Hidden Science of Neuromarketing (with Prince Ghuman)

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Experience Design with Tony Daussat

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Prince Ghuman is a neuro-marketer whose focus is on the ethical applications of neuromarketing in the consumer world.Together with Matt Johnson, PhD, a neuroscientist whose focus is bridging the gap between science and business., they co-authored the book Blindsight, a book that covers neuromarketing and consumer psychology.Take the red pill and enjoy this mind bending episode of Liftoff by Bottle Rocket.Check out the book, Blindsight: HereConnect with Prince Ghuman: HereFind out more about Liftoff: Here