Traton Homes Celebrates 50 Years of Homebuilding

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Atlanta Real Estate Forum Radio

Business


Chris and Clif Poston, principals with Traton Homes, a family-owned premier Atlanta home builder, join the Atlanta Real Estate Forum Radio podcast to celebrate 50 years in business, upcoming developments in and around metro Atlanta and recent accolades. They join hosts Carol Morgan and Todd Schnick for the All About Real Estate segment.T Established in 1971 by brothers Bill and Milburn Poston, Traton Homes builds award-winning homes in Cobb County, a thriving metro Atlanta region. Steadily approaching its 13,000th home, the company recently won the Best Builder in Cobb County Award from Cobb Life and celebrated its eighth Guildmaster Award for quality. Another exciting company venture is the recent reunion with HomeAid Atlanta, an exciting and meaningful partnership in the metro area. The company has a great track record with its homeowners and its staff.  Although the company recently made several new hires, at the beginning of 2021, the average employee had a history of 17 years with the company. “We have a well-tenured team that has been with us and stuck with us through lean times,” remarked Chris Poston. “They know the business and are proud of Traton. They are good people to have around you and running a business.” Traton Homes has an exciting remainder of 2021 with exciting projects slated for 2022 fit for active adults, single-family homebuyers and more. Each community features sought-after amenities and a great location, expanding the already successful portfolio of Traton Homes. Priced from the low $400,000s, High Parc at Smyrna is an 80-unit townhome community less than a mile from the heart of Smyrna. A swimming pool, cabana and nearby Truist Park recommend this community for homebuyers craving lots of activities and a centralized location. Smyrna offers residents a large selection of shops, dining and excitement close to the downtown area. Talk about popularity! With over 1,000 people on the waiting list, Tapp Farm is a community with early on success unseen by Clif and Chris in 25 years working for Traton Homes. Three different price points, as well as a location near locally loved amenities such as the Silver Comet Trail and downtown Powder Springs, explains the never-before-seen success in this fantastic community. This community will feature single-family homes, two-story townhomes and single-family detached homes priced in the low $300,000s to the $400,000s. The Courtyards at Hickory Flat, a 65-unit active adult community, will feature a clubhouse and pickleball courts. An up-and-coming area, this community is close to popular grocers and restaurants while also near the countryside, a perfect balance of urban and suburban. The beautiful ranch homes will feature 10-foot ceilings, a private courtyard, ample storage and more. Traton Homes places great importance on amenities within its communities, especially ones focused on active adults. Due to the changes the industry experienced during the pandemic, amenities that are close to home offer residents an exciting lifestyle close to home. Smaller home products are growing in popularity for homeowners craving a well-amenitized, spaced out and well-located community. Traton Homes offers products as small as 1,800 square feet to meet the demand present in the market. “It allows us to do some things that you wouldn’t normally do,” said Clif Poston. Ten additional developments are ready to move forward, setting up 2022 as a year of increased growth. Currently, there is a low supply of new home inventory on the market, motivating homebuilders like Traton Homes. This low inventory could potentially drive a strong housing market in the next few years. Housing agents and homeowners must be flexible in the home buying process due to continuous changes and shortages of materials and other home building supplies. Chris Poston remarked, “We are booming and doing good, but the supply hasn’t caught up with us.”