Business
Sophie Bannister, head of creative development at communications agency M&C Saatchi Talk, is responsible for delivery of all campaign implementation, including social, content and experiential activations. In this episode, Sophie Bannister gives host James Dickson her take on everything from lockdown media days via Zoom, and other platforms, understanding the consumer journey, and rethinking content, through to planning live events again post ‘freedom day’. To keep up to date with all the news, subscribe for free here. If you would like to take part in a podcast, then please complete our submission form.