Business
Hey, did you ever read Tools of Titans by Tim Ferris?It’s probably one of the best life factoid books ever. I’m still reading it - 5 years on.The reason why it was so good was because Tim went and interviewed the best of the best world-class performers.He distilled all their knowledge and advice onto 2-3 pages.It had a mixture of practical advice and inspiration.And that’s the exact format my guest Jake Kelfer has done with his recent book, The Elevated Entrepreneur.Jake’s gone out and interviewed 39 of the industry's top entrepreneur personalities and done the same thing Tim did with his book.Leaving you with a no fluff- 350 page - book of pure wisdom and insight for entrepreneurs.And on today’s podcast, we talk a little bit about the book.A little bit about how Jake wrote it.And a little bit about how Jake marketed the book.Here’s a sneak peek.**How to eliminate the comparison bias while on your road to greatness. You’ll hear the strategies Jake used to put his blinders on and write 3 best-selling self-published books.**What to do when you think your story isn’t good enough for marketing purposes...because there’s not enough pain & struggle!**How to take someone from a Kindle reader to a client. Jake explains the exact back-end marketing funnel he’s using to help ascend customers into his coaching program. __________________________________