Jess Mulligan is Executive Director of Player Relations, Cyber Sports Ltd. Topics include: Current worldwide market for virtual worlds; Games and social spaces – what’s the difference? Who is partaking? What are the barriers to entry and acceptance; What does the future hold?

Virtual Worlds Forum Europe 2007 Podcast

Virtual Worlds 101: Jess Mulligan

Europe’s first pan-European virtual worlds conference will create a genuine meeting place for brands and corporations, virtual worlds and the converging games, entertainment and business spaces. This two day conference and exhibition covers both public and private virtual worlds. The conversation will range from how brands can engage with consumers in virtual worlds and on the 3D web for commercial and brand advantage, to harnessing the power of corporate collaboration and private virtual worlds. Find out more at virtualworldsforum.com

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Virtual Worlds Forum Europe 2007 Podcast