A new book by Wharton’s Raphael (“Raffi”) Amit and Christoph Zott from IESE Business School guides business leaders on how to craft a winning business model innovation strategy for the long game of disruption.
Knowledge@Wharton
Business
A new book by Wharton’s Raphael (“Raffi”) Amit and Christoph Zott from IESE Business School guides business leaders on how to craft a winning business model innovation strategy for the long game of disruption.