Matthew McDermaid grew up around vineyards. His family own two vineyards in the Sonoma Valley, GlenLyon Vineyards & Winery and Two Amigos Winery. Determined to make the most of his current Wine Business Professional MBA training at Sonoma State, he is is also interning at the family run Meeker Vineyard and Winery. He was currently full-bore with the harvest until the Kincaid Fires hit and the teams were all evacuated. Avina sends our wishes and prayers for the best possible outcome in this area. In addition to going full bore with the Meeker harvest, his very own vineyard just yielded around 1.6 tons, eventually 100 cases of Cabernet Franc as a starting point. We were fortunate enough to chat with Matthew about recent work days, current trends in wine business and social media and how he feels that the industry could reach out to younger generations. For more information on Links to GlenLyon, Two Amigos, and Meeker Wineryhttps://www.glenlyonwinery.comhttps://twoamigoswines.comhttp://meekerwine.comFor more information on Avina Wine Accessory products: https://avinawinetools.com/

Avina Wine Business Podcast

18. Sonoma-Valley Based Matthew McDermaid, Juggling Family Vineyards, an Internship and an MBA.

Meet Charlotte Jacquemin. Charlotte is a London-based Marketing and Events Executive for iSoftBet. iSoftBet supplies online and mobile casino software games offering games to world's biggest E-gaming operators. Passionate about wine and how she can use it in her work, last year, Charlotte took the Wine & Spirit Education Trust Level 1 in Wine & Food Pairing and we thought it might be interesting for the listeners of this Wine Business Podcast to hear how this young exec is using this certificate in her current position.Please find more information about the Wine and Spirit Education Trust here: https://www.wsetglobal.comTo reach Charlotte: https://www.linkedin.com/in/charlotte-jacquemin-a0729047/For more information on Avina Wine Accessory products: https://avinawinetools.com/

17. Millenial Diversity in the Wine Industry - How to use your WSET.

The Avina Podcast is a show where we talk to interesting people in the wine industry including winery owners, wine retailers, wine industry decision makers, and more.In this episode AVINA's  Joanna Stevens talks to Jiles Halling, a champagne expert with many years working in the industry. He is the owner at ‘Mad about Bubbly’ also known as ‘My Man in Champagne’ where he helps hotels, restaurants and HNWIs create their own private champagne brand for profit and pleasure.Jiles talks about his impressive experience with sparkling wines, Jay-Z, George Clooney, and why charities should have their own champagne brand.To social with Jiles: linkedin.com/in/mymaninchampagne or MadaboutbubblyJiles Website: mymaninchampagne.com  

1. Why You Should Have Your Own Champagne Brand

Norm Peters is the Director of Vineyard Operations at Trinchero Family Estates, otherwise known as Sutter Home based in Napa Valley, California . Norm has had a long and very interesting career in wine and comes to us with a plethora of expertise in grape growing and wine making. Having worked with vines for nearly 20 years, he was able to summarise the processes involved from vine to wine, about the costing involved in owning a winery or vineyard and just why wineries might need to diversify more. He also shares his opinions about which directions he sees the wine industry moving toward and all the latest trends. Don't miss this one!Please find more information about Trinchero here: https://www.linkedin.com/company/trinchero-family-estates/For more information on Avina Wine Accessory products: https://avinawinetools.com/

16. Meet the Director of Vineyard Operations at Trinchero Family Estates, Norm Peters.

Hugues Jacquemin is no stranger to tough industries, currently running the America’s Division OCSIAL group where he sells things that no-one can see! OCSIAL is a global carbon nano-technology company based in Luxembourg. He lives a high-octane lifestyle, traveling the world on a weekly basis, entertaining with wine for business and training for many different triathlons on the weekends. Here he gives us his story, telling us about a great passion for wine, viewpoints on the wine industry, his dreams of owning a vineyard and even sharing innovative strategy needed to rapidly grow a business - which is why he gets paid the big bucks!For contact with Hugues: https://www.linkedin.com/in/huguesjacquemin/For more information on Avina products: https://avinawinetools.com/Pour yourself a glass and get ready for this one….

15. CEO of the America's Division of a Unicorn Company shares Business Expertise

The Avina Wine Business Podcast is a show where we talk to interesting people from the fascinating world of wine.This weeks guest is our fellow expat Colin Harkness. He started out in the UK as a professional football/soccer scout producing one of England’s finest strikers – Michael Owen.These days Colin is very active in the wine industry. With a strong presence on Twitter, Colin tweets about being a wine judge, a wine writer and a host of wine tastings and tours.Avina’s Joanna Stevens sat down with Colin and talked about just how he got from football to wine.Listen, subscribe and pass the pod!Connect with Colin on Twitter. https://twitter.com/colinonwine.For more about Avina Wine Accessories go to http://avinawinetools.com/

14. Ex-Football Scout now Discovers the Hottest New Wines - Part II

13. Ex-Football Scout now Discovers the Hottest New Wines

The Avina Podcast is a show where we talk to interesting people in the wine industry including winery owners, wine retailers, wine industry decision makers, and more.This weeks guest is Julien Miquel, who is so knowledgeable about wine and social media in the wine industry that we could have never fit this talk into our usual 15-20 minute episode.We simply asked Julien about wine and 1 hour later we had to stop him or we would have had another hour of brilliant, intriguing, passionate wine talk. So for the next 4 episodes grab yourself a glass of Bordeaux, a notepad, and tune in to hear Julien speak about wine in his famous French accent and enjoy! For more go to http://avinawinetools.com/trade or http://socialvignerons.com/. And to make sure you wont miss the next episode subscribe now and we'll see you next week!

12: French Winemaker & Social Media Presence Julien Miquel Part 4

11: French Winemaker & Social Media Presence Julien Miquel Part 3

10: French Winemaker & Social Media Presence Julien Miquel Part 2

9: French Winemaker & Social Media Presence Julien Miquel Part 1

The Avina Podcast is a show where we talk to interesting people in the wine industry including winery owners, wine retailers, wine industry decision makers, and more.This weeks guest is Cristian Ventura. Cristian is a passionate marketer with plenty of experience in the wine industry. So when we asked him to gives us his take on what makes strong marketing for a wine business he was eager to get on the show and share his thoughts with us.For more go to http://avinawinetools.com/trade or https://www.linkedin.com/in/cventuram/. And to make sure you wont miss the next episode subscribe now and we'll see you next week!

8: Digital Marketing and the Wine Industry

The Avina Podcast is a show where we talk to interesting people in the wine industry including winery owners, wine retailers, wine industry decision makers, and more.Whenever we hear about a 25-year old who owns a wine brand, makes her own wine, who has just signed a new deal to stock her products at Walmart then we get excited. And we know you do too..!That is why we invited Marisa Sergi, founder and CEO of RedHead Wine, to our wine business podcast. Listen in to hear more about her fascinating background as a 3rd generation wine maker, her takes on currently hot wine industry topics, and what she has learned from being in the wine industry.For more go to http://avinawinetools.com/trade or https://redheadwine.us/. And to make sure you wont miss the next episode subscribe now and we'll see you next week!

7: 25-Year Old Wine Maker and Brand Owner Discusses Wine Business

The Avina Podcast is a show where we talk to interesting people in the wine industry including winery owners, wine retailers, wine industry decision makers, and more.In this episode we are joined by a very special guest. Zoltan Nagy is the author of the best-selling book Wine Queens in which he profiles 57 distinguished Spanish women in the wine industry. Zoltan not only talks about the local Spanish wine industry but also about his wine preferences, experiences, and much more.For more go to http://avinawinetools.com/trade or https://twitter.com/zoltancsabanagy. And to make sure you wont miss the next episode subscribe now and we'll see you next week!

6: Best-Selling Author Discusses Spanish Wines & More

The Avina Podcast is a show where we talk to interesting people in the wine industry including winery owners, wine retailers, wine industry decision makers, and more.In this episode we are joined by Peter Klerkx who is a golf & wine expert guiding entrepreneurial personalities and businesses for the best experiences in lifestyle and business. Peter travels the world to meet with golf and wine enthusiasts all over the world and gives us some insights into the more luxury side of life, his daily activities as well as his personal outlook on the wine industry and its current trends. For more go to http://avinawinetools.com/trade or https://www.paliwigo.eu/. To make sure you wont miss the next episode subscribe now and we'll see you next week!

5: Wine and Golf Expert talks Hospitality, Experiences, and More

The Avina Podcast is a show where we talk to interesting people in the wine industry including winery owners, wine retailers, wine industry decision makers, and more.