 This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer.John’s first client was his mum, a teacher in need of a website so she could offer one-to-one tutoring. Today, after spending four years learning the ropes in an agency, John’s running his own agency as well as three other businesses and online courses.John worked 18-hour days while he was a full-time employee building his freelance portfolio on the side. Six years later and with everything he’s got going on, John’s enjoying a comfortable working week with plenty of time left over for his young family.He’s learned to trust his team and step away from the creative work to focus on managing projects and operations. He tells Steve how he’s built standard processes in his business that allow him to delegate easily and well. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

Being Freelance

Build processes to delegate - Freelance Web Designer and Strategist John D. Saunders

Alex studied film at university but soon found that the immediacy of photography suited her better. She worked part-time on the side for years while building up her skills and portfolio, often shooting for free or a small amount.These days, with a strong portfolio including some famous faces, Alex says that she will still work for free sometimes because it pays later on. She chats to Steve about the different ways she’s made money, including from licensing her photos and selling prints.While she’s definitely got better at negotiating her rates, Alex believes that you have to be in it because you’re passionate about taking good photos. For her, that means capturing portraits of people she admires and believes in. This is her freelance story so far. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

When working for free makes sense - Photographer Alexandra Cameron

Chiraag got his start in TV after handing out CVs around Soho in London. He landed an entry-level job as a runner and was soon promoted to assistant editor.Chiraag moved to an advertising agency later, where he stayed for more than five years before setting up shop on his own. He planned it in advance, saving up a safety net of cash, updating his website and freelancing on the side to build up his network.Today, Chiraag’s an award-winning director and editor running an independent production studio with a freelance team. He talks to Steve about how he’s learned to build relationships and understand the numbers so he can take care of business development. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

From CVs in Soho to CEO - Director and Editor Chiraag Parmar

Working in insurance and ready for a change, Shelly gave it all up after her fiancé encouraged her to find something she’d love doing.She began to pursue a career as an artist, slowly at first alongside a back-up study programme, just in case it didn’t work out. By the time she’d finished studying, Shelly was ready to take her art full time.Since then and with many lessons along the way, Shelly’s developed multiple income streams including custom work, in-person and online workshops, brand partnerships, a book deal and soon, an online course.She chats to Steve about how she’s learned to put herself out there, market her business and turn followers into customers and, since the pandemic, find a better work-life balance. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

The art of business - Lettering Artist Shelly Kim

When Graeme made the decision to go freelance, he changed his mindset completely and started saving every spare penny he had. He stayed in a full-time job, freelancing on the side until he had enough in the bank to cover him for six months.It’s around five years later now and introvert Graeme is in a good routine, happily working from home for clients new and old. He chats to Steve about how he got started, where his work comes from and how he balances everything without getting overwhelmed. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

Building up a buffer - Copywriter Graeme Piper

For Tom, the guy behind the illustrations on the Great British Bake Off, freelance life was years in the making. After studying illustration at university, Tom worked in a series of full-time, temporary jobs while pursuing illustration on the side.Tom’s break came when, by chance, he landed a role as an editing assistant on a TV show. Tom was honest about his situation: “I’m not interested in a career in telly, this is just something to pay the rent. I’m going to be an illustrator.” Management paid attention and came back to him later with a proposal.That TV show was the very first series of The Great British Bake Off and, while maintaining his full-time role as an editing assistant, Tom spent his evenings and weekends illustrating for the show.Skip ahead to today and Tom’s running his own studio with a team of freelancers and a new intern every year. They’re producing work for the Bake Off franchise and other clients in the food industry, as well as selling prints through an online shop.Listen to hear how Tom's freelance life has evolved since Bake Off began ten years ago. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

Bake it till you make it! - Illustrator Tom Hovey

Innocent began developing his graphic design skills when he was working in a printing press during high school. He’d watch and learn from a colleague and then practice with YouTube tutorials.Today Innocent’s studying full-time, in his third year of university in the city of Kumasi, south Ghana, while building a freelance business and an online following on the side.He chats to Steve about how he’s learned to use YouTube in combination with Fiverr to demonstrate his value and win clients; how he manages the work-life-study balance, and the challenges he faces with accepting payment in Africa, where services like PayPal aren’t supported. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

Focus on where you’re going - Graphic Designer Innocent K Boateng

Sharon has always known that she wanted to do her own thing. Her freelance journey began back in 2010 when she was in her mid-twenties, restless and ready for a change.After six years freelancing and with plenty of successes (and some failures) under her belt, Sharon felt that call again. She needed something new, or a break at the very least, and so she moved to the middle of the English countryside to take a waitressing job for the summer.Still there 3 years later, Sharon’s freelancing again, building her PR agency with a small team and running a second business - a networking organisation for women in business in the local area. This is her incredible story so far. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

The Yorkshire Tea break that didn't end - PR Consultant Sharon Davis

For Jonathan, who was a software developer before he became a business coach, freelance life began after an epiphany. While working with a team as an employee, Jonathan realised that many of the problems they faced were caused by hourly billing.And so Jonathan started his own shop offering software consultancy with fixed prices based on value rather than time.Today, after a successful career in the tech industry that saw him flying all over the world to give talks and consult with businesses, Jonathan’s teaching independent professionals how to stop exchanging their time for money. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

Hourly billing is nuts! - Business Coach Jonathan Stark

Bhavini didn't want to be freelance. When she came back from maternity,  her role was no longer available and so she had a choice: retrain or take voluntary redundancy.Bhavini took the redundancy and started out with one freelance client. When the work kept coming in - mostly through friends and family on Facebook - she soon fell in love with the flexibility.She chats to Steve about finding clients, building a website and social media presence, protecting her family time and learning to say no to the work she doesn’t enjoy. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

Learning to say no - Branding Expert Bhavini Lakhani

Previous podcast guest John Espirian (friend of the show), joined us for a Live Q&A in the Being Freelance community in May.John is widely known for his “Relentlessly Helpful” approach and he was indeed very generous during this chat. As a content marketing expert and self-confessed LinkedIn nerd, John answered questions from the community around building a personal brand, making quality connections on LinkedIn, and finding ways to do more with the content you’ve already spent time and energy creating.John’s book, Content DNA, contains a handful of building blocks that will help you define the unique “shape” of your business and then build an online presence around it. It’s available now.Huge thanks to John for his time and generosity!

Bonus episode: Live Q&A with John Espirian (LinkedIn, content marketing and personal branding)

Sarah’s been freelance for more than twenty years now and she says it’s taken her “a damn long time” to get to where she is. She’s gone from saying yes to everything and trying to do it all herself - including raising two children as a single parent - to taking herself seriously as a business owner and finding boundaries, balance and a way to do more than just survive.These days, after turning fifty, Sarah gives herself Fridays off and outsources the jobs she doesn’t enjoy. She works from the gym (when we’re not in lockdown), where she breaks up her day with exercise and feels energised by the buzz of people around her.In her book, Survival Skills for Freelancers, released recently in June 2020, Sarah shares the biggest lessons she’s learnt about working for yourself without burning out.The book has been voted as the next Being Freelance Book Club read for summer 2020, so come and join us in the community to read along. This episode of the Being Freelance podcast is supported by Gold Stag Accounts.Plain talking, friendly, freelance accountants. Masters of Xero, FreeAgent and Quickbooks, they love to help freelancers get their finances sorted.Set up a free chat today at goldstagaccounts.co.uk/beingfreelanceLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

Survival skills - Copywriter and Author Sarah Townsend

Ross started freelancing on the side of a full-time agency job back in 2013. Fast-forward to today and he’s running his own agency that employs over a dozen people.Ross was living in his parents’ basement in Nova Scotia when he began building up a roster of small, local clients. Over time, Ross’s portfolio grew to include Fortune 500 companies and some of the fastest-growing startups in the world.He chats to Steve about how he found clients in the early days, how he’s built his reputation and business, and how he manages his personal brand alongside that of his agency. This episode of the Being Freelance podcast is supported by Gold Stag Accounts.Plain talking, friendly, freelance accountants. Masters of Xero, FreeAgent and Quickbooks, they love to help freelancers get their finances sorted.Set up a free chat today at goldstagaccounts.co.uk/beingfreelanceLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

Add value first - Content Marketer Ross Simmonds

After she hit the ten-year mark in her freelance career, Marge took a step back to reassess. She hired a business coach and began reflecting on her values, her ideal clients and the way she structures her time.In the process, she discovered the power of choice. The choice to work with clients who share her values. To take a month off every summer. To start a second business that fills a creative hole.Marge chats to Steve about what she learned from that period of reflection and the changes it brought it about. She also talks about her joint side project, Museum Freelance, and the work they’re doing to support and lobby for freelancers in the Arts and Heritage sector. This episode of the Being Freelance podcast is supported by Gold Stag Accounts.Plain talking, friendly, freelance accountants. Masters of Xero, FreeAgent and Quickbooks, they love to help freelancers get their finances sorted.Set up a free chat today at goldstagaccounts.co.uk/beingfreelanceLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

The power of choice - Cultural Consultant Marge Ainsley

Steve began learning his craft in 2008 and took it professional in 2011. His ambition, back then, was to build a name for himself as an action sports photographer in the world of Parkour (freerunning).Depsite knowing there wouldn’t be much money in it, Steve gave it a go anyway.And he invested his time into a second niche, too. Calling on his background and contacts within the food industry, he began shooting for restaurants and then built his portfolio as a food photographer from there.He explains how he presents the two sides of his work online in a way that appeals to both types of client. He also talks about finding work, figuring out what to charge and trying to move on from Instagram and YouTube. This episode of the Being Freelance podcast is supported by Gold Stag Accounts.Plain talking, friendly, freelance accountants. Masters of Xero, FreeAgent and Quickbooks, they love to help freelancers get their finances sorted.Set up a free chat today at goldstagaccounts.co.uk/beingfreelanceLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

An appetite for adventure - Photographer and Videographer Steve Zavitz

Freelancing? Being boss of your own life and business can be tough and isolating. But it can also be totally rewarding. Pick up tips, advice and thoughts on how to make it as a freelancer by hearing other freelancers share their experience. You're not alone being freelance. Hosted by Steve Folland. www.beingfreelance.com

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Being Freelance

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