Business of PR
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About

The Business of PR Podcast shines a spotlight on the many ways PR and Communications operate as a core business function and as a powerful tool to drive business growth, increase influence, and create positive change in society. The content is geared for all business audiences, especially: PR, Communications, and Marketing professionals who want insights into emerging trends and strategies to deal with business challenges of all shapes and sizes. Programming also helps business executives, such as the C-suite, sales, business development, HR and product marketing, to name a few, who want to learn on how to effectively optimize PR and Communications as a growth tool. Through first-hand accounts from experts and professionals in the field, you’ll hear stories from the trenches and walk away with actionable advice to take back to the office and board room.

005 - Building a PR Agency to Sell

Are you someone who is looking to build a practice to sell and want to better understand what it takes to get your PR agency or consultancy acquired?...
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