Demystifying the Dark Arts: A Digital Marketing Podcast
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About

Ever wondered what SEO stood for but was too nervous to ask? Want to convince your boss to install Google Analytics on your website but don’t have a good argument for it? Need to learn more about creating content for your social channels but don’t know where to start? Welcome to Demystifying the Dark Arts – a podcast series produced by FULLER Brand + Communication that’s all about making digital marketing accessible and fun, for anyone wanting to learn a little more about the digital world. Hosted by Digital Strategist, Matilda Rutter, and Digital Content Producer, Kate Fuller, you’ll learn all about the ins-and-outs of digital marketing and how to make the most of digital platforms when marketing your business, brand, event, or product online.

How Google Analytics Works

Episode 4 of this digital marketing podcast focuses on the four things you need to know about Google Analytics! Learn what it is, how it works, and ho...
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How content marketing works

In episode three of our digital marketing podcast, Demystifying the Dark Arts, we introduce you to one of our favourite subjects, content marketing!
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Let's talk websites

In episode two of our digital marketing podcast, we delve a little further into the wonderful world of websites, and why first impressions are essenti...
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