Discussion in Digital

Discussion in Digital

McKinsey Marketing & Sales

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Digital is forcing massive changes in how companies market themselves and connect with their customers. Driving growth in this digital age has become a race for companies to reinvent themselves by using analytics, building ecosystems, designing great customer experiences, and becoming a trusted brand to customers.
Digital is forcing massive changes in how companies market themselves and connect with the...Read More
Episodes (11)
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Coping with the new norma...

07 Dec 2018 | 19 mins 11 secs

Coping with the new ...

07 Dec 2018 | 19 mins 11 secs

What's a marketing ecosys...

27 Feb 2018 | 17 mins 59 secs

What's a marketing e...

27 Feb 2018 | 17 mins 59 secs

Moving B2B companies into...

08 Sep 2017 | 19 mins 39 secs

Moving B2B companies...

08 Sep 2017 | 19 mins 39 secs

How strategy is evolving ...

18 Jan 2017 | 21 mins 32 secs

How strategy is evol...

18 Jan 2017 | 21 mins 32 secs

Discussions on digital: H...

12 Oct 2016 | 18 mins 43 secs

Discussions on digit...

12 Oct 2016 | 18 mins 43 secs

Reimagining customer expe...

28 Jun 2016 | 20 mins 16 secs

Reimagining customer...

28 Jun 2016 | 20 mins 16 secs

The new world of marketin...

26 Feb 2016 | 21 mins 27 secs

The new world of mar...

26 Feb 2016 | 21 mins 27 secs

Measuring marketing's imp...

18 Feb 2016 | 20 mins 37 secs

Measuring marketing'...

18 Feb 2016 | 20 mins 37 secs

Mobile: What's next

21 Oct 2015 | 24 mins 17 secs

Mobile: What's next

21 Oct 2015 | 24 mins 17 secs

War for talent in the dig...

21 Sep 2015 | 24 mins 17 secs

War for talent in th...

21 Sep 2015 | 24 mins 17 secs

Mobile, social, and new t...

24 Mar 2015 | 23 mins 52 secs

Mobile, social, and ...

24 Mar 2015 | 23 mins 52 secs