USWNT & The Cleveland Guardians
When Emory Marketing Professor Mike Lewis teaches his course on sports analytics, he asks for each student to identify their favorite team. For the me...
Fanalytics with Mike Lewis Podcast
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About
Emory University Marketing Professor Mike Lewis weighs in on sports analytics – the business side and the on-field side. What makes us different? An academic perspective. This podcast is going to be rigorous both in terms of theory and in terms of statistics.
USA Basketball Struggles & A College Football Super Conference
In this week's podcast, Professor Mike Lewis and his co-host Doug Battle discuss what's wrong with Team USA (men's basketball) after Sunday's loss to ...
Ted Lasso Episode
In this week’s episode, we dive into a different type of fandom. Fandom for the sports-themed show “Ted Lasso.” The episode is structured in three par...
NFTs & Sports
Professor Mike Lewis breaks down the next big thing in the business of sports: NFTs.
Name, Image, Likeness... and Madness
Emory Marketing Professor Mike Lewis and his co-host Doug Battle discuss a wild first week of NIL deals.
Name, Image, Likeness... and Madness
Emory Marketing Professor Mike Lewis and his co-host Doug Battle breakdown a wild first week of NIL partnerships.
Tour de France Crash, Political Olympics, NBA Update, & WCWS Ratings
Professor Mike Lewis and his co-host Doug Battle discuss this week's events in the world of sports through a fandom-focused lens. First off, the two d...
NBA Madness & the Infiltration of Politics in Sports (Again)
Professor Mike Lewis and co-host begin this episode with a discussion of the NBA's most chaotic postseason in recent memory. This features a conversat...
Star-Driven NBA, Team-Driven NFL, & Soccer's Sleeping Giant
In this podcast episode, Professor Mike Lewis and his co-host Doug Battle break down recent storylines from the star-driven NBA. Then, Mike breaks dow...
Money Mayweather, Ice Trae's Rise, & USMNT Fandom
Floyd Mayweather's exhibition fight with Logan Paul stole the spotlight in a weekend that featured the US Men's National team defeating Mexico as well...