This episode focuses on whether or not we should run a big-budget advertising campaign, and what we should put on it if we do.

How Do We Decide?

The Advertising Dilemma

This is a series all about making difficult decisions at the early-stage startup, Spill. This episode focuses on the idea of a culture test during interviews - should the company hire based on the values of the individual as well as their competency? One of the co-founders thinks not, but by doing so, do you just end up with a company where people don't want to work?

The Hiring Dilemma

A series about the difficult conversations that go into making company-changing decisions.