The Most Important Economic Trends of 2022
Get up-to-date on equity markets, labor, and inflation as Rabobank’s world-class economists Jane Foley and Christian Lawrence join the Liquid Assets t...
Liquid Assets: A Beverage Industry Podcast
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About
Rabobank’s global beverage team offers insights, analysis, and a bit of entertainment for your morning commute. Liquid Assets will help you tackle the latest trends, introduce you to industry leaders, and prepare you for what’s next in the beverage world.
The Quiz of the Year!
Journalist Kate Bernot (Good Beer Hunting, Craft Beer & Brewing Magazine) and Brewbound Managing Editor Jess Infante, help us debate the biggest stori...
Can We Fix Big Beer?
The old playbook of geographic expansion, consolidation, and premiumization were widely successful, but those strategies seem to have run their course...
Celebrity Partnerships 101: Featuring Elizabeth Banks & Archer Roose
Earlier this year, Marian Leitner-Waldman, CEO of canned wine brand Archer Roose, found an unusual business partner: the actor, producer, and director...
Are Brands Built in the On-premise?
Steve Chasen, VP of Trade Marketing at Campari America, helped execute one of the most successful on-premise brand-building campaigns in history: that...
Occasion-Based Marketing, featuring Pinterest
Pinterest is a powerful platform for occasion-based marketing. Kym Lewis, their Partnership Manager for beverages, and Tina Pukonen, their Global Head...
Portfolio Rebuilds: Is the Cash Always Greener on the Other Side?
We started our conversation expecting to talk about the news, but so much of the news has been dominated by major beverage companies shaking up their ...
DISCUS and the Drive for New Spirits Regulations
Chris Swonger, CEO of Distilled Spirits Council of the United States and Responsibility.org, and David Ozgo, their Chief Economist, talk about regulat...
The Inflation Sensation That’s Sweeping the Nation
They warned us about the return of inflation during their last appearance on Liquid Assets. Now, six months later, we welcome back the Rabobank econom...
Behind the Scenes: The Best and Worst of Liquid Assets
We have just completed three years of producing Liquid Assets, and it is high time for some joyful navel-gazing. In this episode, we look back at thre...