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Web marketing is no longer a guessing game for local entrepreneurs and small business owners. The science of online marketing gives local business owners a chance against national giants and slick marketers. Social Media Science founders Charles Heflin and Thomas Rozof discuss the six critical success tools any small business can use to fight competition as they learn to dominate their local markets. Heflin and Rozof have just launched their latest marketing property - Local Web Science. Steve Dahl grills these marketing gurus as they describe the Six Power Pillars of Online Marketing. Learn more at http://www.LocalWebScience.com