11: Gaining the trust of patients - Richard Roy Mendonce
Richard Roy Mendonce is the Head of Digital Strategy at the Yashoda Group of Hospitals. He reveals how pivotal digital marketing is to buil...
OCD - Obsessive Consumer Disorder
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About
Obsessive Consumer Disorder is our introductory show on the channel PADCAST where entrepreneurs from different fields give us insights about consumer behaviour and their personal and professional learning from their respective lines of work. A dive into the world of businesses built around the evolving consumer psyche. This show is hosted by Gautam Reddy, co-founder of PAD, a company delivering creative and content services for brands.
10: Consumer experiences through packaging and printing - Harsha Paruchuri
When you talk about providing printing and packaging solutions to brands, it's about providing the value that enhances the end consumers' e...
9: Lights. Camera. Action. Stream! - Mahi Illindra
Mahi Illindra is the founder of Script Tellers.
Tune into a discussion around how Script Tellers is building a much...
8: Future of the Indian content industry - Himank Reddy
The Indian audiences have developed a voracious appetite for content. They have plenty of choices.
In conversation ...
7: Origins of an idea generation firm - Shalini Kondepudi
From being a radio-jockey to setting up a creative agency, Shalini Kondepudi has done it all. Shalini talks about her agency, Nutshell Adve...
6: Connecting with Gen Z - Charan Lakkaraju
GenZ is proving to be a very different generation than their predecessors, They are pushing brands and marketers to re-invent themselves. T...
5: Celebrating the mind-theatre - RJ Bhargavi
Radio in India has come a long way from its first-ever broadcast on 23rd July 1927. In the decades since, radio has emerged as the ultimate...
4: The impact of design on consumers, brands and communities - Abdul Ahad
Most people make the mistake of thinking design is what things look like. “Design is not just what things end up looking like and feeling l...
3: The art of visual storytelling - Naren Raparthi
Video is the most consumed content form today and its popularity has spiked along with the rise of social media. But how do you create a me...
2: How well do you know your consumer? - Vipin Singh
In an episode full of consumer insights, Gautam is in conversation with Vipin Singh. Vipin is the newest partner at PAD. From reminiscing a...