Podcasts for Effective Marketing, First Canadian Edition
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Our podcasts are intended for students who are enrolled in courses using Effective Marketing, First Canadian Edition, by Zikmund, d'Amico, Browne, and Anthony
Welcome to todays podcast focusing on Chapter 16 Sales Promotion, Personal Selling, and Sales Management by Jennifer Monk, one of the co authors of Ef...
Welcome to todays podcast focusing on Chapter 15 Advertising and Public Relations by Jennifer Monk, one of the co authors of Effective Marketing, Firs...
Welcome to todays podcast focusing on Chapter 14 Integrated Marketing Communications by Jennifer Monk, one of the co authors of Effective Marketing, F...
Welcome to todays podcast focusing on Chapter 13 Retailing and Wholesaling by Jennifer Monk, one of the co authors of Effective Marketing, First Canad...
Welcome to todays podcast focusing on Chapter 12 The Nature of the Supply Chain and Distributio by Jennifer Monk, one of the co authors of Effective M...
Welcome to todays podcast focusing on Chapter 11 Introduction to Pricing Concepts by Jennifer Monk, one of the co authors of Effective Marketing, Firs...
Welcome to todays podcast focusing on Chapter 10 Strategies for New Products and the Product Life Cycle by Jennifer Monk, one of the co authors of Eff...
Welcome to todays podcast focusing on Chapter 9 Managing Products, Services and Idea by Jennifer Monk, one of the co authors of Effective Marketing, F...
Welcome to todays podcast focusing on Chapter 8 Market Segmentation, Targeting and Positioning Strategies by Jennifer Monk, one of the co authors of E...
Welcome to todays podcast focusing on Chapter 7 Business Markets and Organizational Buyin by Jennifer Monk, one of the co authors of Effective Marketi...