Learn the 10-Point Checklist for Irresistible Content that converts to more customers!  FREE eBook 10-Point Checklist for Irresistible Content (beautiful 29 page guide)  Buyer Persona Worksheet  5-Day Buyer Persona Bootcamp 

Social Media Zoom Factor with Pam Moore | Social Media Marketing | Branding |Business | Entrepreneur | Business | Digital Marketing | Modern Marketing | Startup | Internet | Social Selling

How to Create Irresistible Content 10-Point Checklist

In this episode Pam Moore, Founder of Marketing Nutz shares 6 ways you can give your brand personality. Supporting Resources: Brand Persona Worksheets: https://pam.online/mybuyer 5-Day Buyer Persona Bootcamp: https://pam.online/bootcamp  What is a brand personality? It is a set of human characteristics attributed to your brand that make it more human. 6 Ways to Give your brand personality. What is brand personality? 7 traits of a successful brand personality Brand personality vs brand identity - how to know the difference Proven strategies you can start implementing immediately!

Brand Personality 6 Ways to Give Your Brand Personality

An audience first marketing strategy combined with powerful and accurate buyer personas are the key to connecting with your audience in meaningful and human ways.  This episode teaches you 10 things that you MUST know about your customer. Knowing your audience will help you increase the ROI on all of your marketing programs, campaigns, content and more.  FREE Buyer Persona Worksheet: https://themarketingnutz.com/zoombuyer  5-Day Buyer Persona Bootcamp:  https://themarketingnutz.com/zoombootcamp This episode is sponsored by Fiverr Check out the Fiverr Microgrants program helping businesses zoom results. Up to 3 businesses will get $1000 in Fiverr credits to use however they would like.  Learn More and Apply->> Fiverr Microgrants Program

10 Things You MUST Know About Your Customer

An audience first marketing strategy combined with powerful and accurate buyer personas are the key to connecting with your audience in meaningful and human ways.  This episode teaches you the what, how and 10 reasons why every business needs an audience first marketing strategy to grow their business in the digital age.  FREE Buyer Persona Worksheet: https://themarketingnutz.com/zoombuyer  5-Day Buyer Persona Bootcamp:  https://themarketingnutz.com/zoombootcamp

10 Reasons You Need an Audience First Marketing Strategy

Buyer personas are the key to connecting with your audience in meaningful and human ways.  This episode teaches you the what, how and why every business needs buyer personas and an audience first marketing strategy to grow their business in the digital age.  FREE Buyer Persona Worksheet: https://themarketingnutz.com/zoombuyer  5-Day Buyer Persona Bootcamp:  https://themarketingnutz.com/zoombootcamp  

Buyer Personas 101 What, Why and How to Use them For Your Business

Marketing Nutz Partner and CEO, Pam Moore shares 15 Digital Branding Trends you can't ignore in 2020. These trends will influence how marketers leverage digital marketing, social media, influencer marketing, content marketing and overall approach how they connect with their target customers utilizing these technologies and best practices.  Download these supporting resources to ignite your digital brand in 2020:  2020 Content Marketing Editorial Calendar Template  Personal Branding Worksheet and Guide  Audience Priority Worksheet  Social Profit Factor Training Academy  Marketing Nutz Training and Consulting Services 

15 Digital Branding Trends You Can't Ignore in 2020

Ignite Your Brand and Business with the You Factor of Your Personal Brand  Download FREE Personal Branding Guide: https://themarketingnutz.com/mybrand  In this podcast you will learn:  What is Personal Branding Why Personal Branding Matters for Business Leaders  5 Tips to Get Started in Building Your Personal Brand Today!       

Personal Branding: Ignite Your Business with the You Factor

Reality Check: The LAST thing your audience needs from you is more content. Use my content calendar template: https://themarketingnutz.com/calendarzoom When it comes to content marketing, less is truly more. Though you may hear some of the loud voices in our space screaming at you to be everywhere ALL THE TIME... trust me... do NOT listen to them. You need to be where your audience is. And you need to be delivering your audience what they need and want from you. The last thing your audience and dream customers are thinking when they wake up in the morning is... "hey, I sure do hope to see MORE content from brands trying to sell to me today." In reality, they are looking for human connection. They want to solve the problems that keep them up at night. They want to know that you and your brand actually care about them as humans and as helping them in business (if that is what your business does.) They are wanting to be inspired, empowered and made to feel better than they did before they read your blog post, opened your email, listened to your podcast, watched your Instagram story or an entire video on Youtube. The truth is if your content is not delivering value, your audience doesn't care about it. The days of throwing social content spaghetti at the wall and hoping it sticks are over and done. It is critical every status update you post, every blog post you write, visual you create and video you publish is providing value to your audience. It needs to connect with them in a human way that makes them think... "hey, I want to know more about that person and/or company!" This will separate you from the status quo of spammy noise. You Need a Content Calendar to Streamline Your Content for Big Results One of the best ways to start planning your content and escape from the "post all the content spaghetti things all the time on all the social networks everywhere" is to develop a content calendar. A content calendar helps you streamline your efforts and achieve a higher return on investment of every piece of content you create and publish. And lucky for you...I have a proven 2020 Content Calendar Template you can download for free here.  I have been publishing the calendar template for 10 years. Join 30,000 of your peers and download it now. It is proven to work for entrepreneurs, startups to Fortune 10 brands. It is the exact same template we use with our clients ranging from small business, franchise, up to enterprise companies. Still not sold on why you need to use a content calendar for your marketing? Take a listen to this episode to learn the 15 top ways that a content calendar will benefit your business immediately! 

How a Content Calendar Will Help Your Business 15 Top Benefits

8 strategies to maximize investment in professional speakers and trainers for live events, conferences and workshops.  Learn more and get professional help with your live events and conferences: https://themarketingnutz.com Hire Pam Moore as a speaker or trainer at your event https://themarketingnutz.com   

How to Maximize Investment in Professional Speakers for Your Event

Is your CEO giving you the blank stare when you present your digital and social media marketing, or content marketing plan for approval?  Here are the top 3 fears your executive leadership has when it comes to embracing digital and social marketing technologies, new media and the latest methods and best practices for online marketing.  Understanding what they they are thinking and why they are not giving you the support you expect is critical to your success. It is far more than digital marketing and media budgets at stake. Their fears run much deeper and at the same time are quite simple if you look at them objectively.  Take a listen to these top 3 fears business leaders have when it comes to integrating digital marketing technologies, methodologies and new media into their business.  Let us help you facilitate the needed conversations to get the buy-in you need from your organization leaders. We can conduct a quick digital and social branding audit and get you on the right track to success.  https://themarketingnutz.com

3 CEO Fears of Digital Marketing, Social Media and New Media

Today we are talking about another exiting topic... events. Who doesn’t love an amazing industry event where you get massive value, make new friends, and connections that help grow your business and of course have fun.    A good event is all about the experience which is driven by the founders and organizers. They can either make or break and event. Having a heart to serve with a number one goal of making the event the highest value possible for attendees is the turbo behind the most successful events I have seen.    Today I have two amazing guests who are going to share with you some of the exact strategies they have leveraged to build and grow the Midwest Digital Marketing Conference (aka MDMC) into the largest digital marketing conference in the Midwest.    I spoke at the event in 2018 and will be the emcee hosting the event this year as well as delivering a 2.5 hour personal branding workshop and facilitating a personal branding panel.    What started as a tiny seed of an idea for an event was recently rated a top marketing conference to check out in 2019 by Forbes. If you know me, you know how much I love seeing seeds planted by amazing people and watching them grow and bloom!    In 2018 MDMC had 2000 marketers in attendance and 2019 is looking even more exciting. MDMC will have more than 100 speakers including Google, LinkedIn, GoDaddy, Johnson & Johnson, Adobe, Purina nd more. Attendees get to choose from more than 70 sessions across 9 tracks including data, digital, social media, creative, commerce, innovation, academic, tech and entrepreneurship.    Marketers can also take a deep dive into 8 intensive workshops of which one I am teaching on personal branding.    Tickets are affordable so that everyone can attend, and bring their entire marketing team so they can maximize the value.     MDMC is a nonprofit event and all proceeds go to MDMC Marketing Scholarship Fund, an UMSL Undergraduate Marketing Scholarship made possible by the MDMC   Let me welcome my 2 guests, Perry Drake, MDMC Founder and Assistant Professor and Executive Director of the Marketing and Sales Leadership Institute of the University of Missouri of St Louis.    Second we have Brainna, Smith, Director of Digital Marketing at TeraRecon, Exec Director of MDMC and Adjunct Professor of Social Media Strategies and advanced Facebook Advertising at the University of Missouri St Louis Grab Your Ticket! 

What Makes an Event or Conference Amazing?

How franchisors and franchisees can leverage social media and digital marketing to amplify their brand, build authority and grow revenue. This episode is focused on providing franchisors strategies and tips to leverage social media and digital marketing to build trust, increase brand awareness, sell more franchises and generate revenue.  It is critical that franchisors help guide and prioritize areas of focus for their franchisees as it relates to digital and social media. This will not only improve ROI but also reduce and help mitigate risk of a non-consistent brand.  These tips are also helpful for franchisees and provide guidance as to what they should be requesting from their franchisor organizations including what details they should be looking for in a franchise disclosure document (FDD) and more.  Marketing Nutz - Digital and Social Media Marketing and Branding Training and Consulting Agency https://themarketingnutz.com   Social Profit Factor Training Academy  https://socialprofitfactor.com    Download Free Social Media Content Calendar Template https://themarketingnutz.com/calendar mpma2j7k

Franchise Digital and Social Media Marketing in 2019

Facebook marketing for small business strategies. Reduce the overwhelm and increase business results with these local marketing strategies that you can implement immediately!  Pam Moore of Marketing Nutz shares proven strategies to help you maximize your investment in Facebook local marketing.  Download 2019 Content Calendar Template: https://themarketingnutz.com/calendar2019  Social Profit Factor Training Academy https://socialprofitfactor.com  

260: Facebook Marketing for Small Business Reduce Overwhelm Increase Results

How do you stay relevant in a digital and social media world that is not always pushing play? Pam Moore, Co-Founder of Marketing Nutz shares strategies and tips for you to stay relevant and connected to your dream customer and online community. These strategies and tips are timeless and will help you grab the attention, trust and loyalty of your community, audience and customers for both the short and long term. These strategies have been proven with thousands of students and hundreds of Marketing Nutz clients.  https://themarketingnutz.com/calendar    

259: Staying Relevant in a Digital World Not Pushing Play

If you need help with content ideas then this episode is the one for you! Hear 10+ BIG content ideas to help you generate more leads, sales and connect in a human way with your audience, community and customers! Our brand new 2019 Content Marketing Calendar template is here and better than ever. (Download our 2019 Content Calendar Template here.) We have added some incredible features you don't want to miss out on, trust me. The students we teach in our Social Profit Factor academy and the companies we consult with to help them leverage a content calendar often beat the socks off those that don't. They win when it comes to engagement, community growth and of course also leads and sales.  Why do you need a content calendar? Your next steps.  Download our content calendar template today. You need it, trust me.

258: Proven Content Ideas for more leads, sales and ROI

SocialZoomFactor is a social media marketing, branding, business and lifestyle podcast created for you, the business and marketing leader in startups to enterprise organizations. If you want to learn how to integrate social media, branding, digital marketing, visual marketing, content marketing and the latest technology and new media to zoom results in business and life you won't be disappointed in the energy and information Pam Moore delivers 5 days a week. Each episode brings you actionable tactics and strategies you can implement today for real business results. Pam is CEO / founder Marketing Nutz and ranked as Top 10 Social Media Power Influencer by Forbes.

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Social Media Zoom Factor with Pam Moore | Social Media Marke...

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