Vietnam’s powerful Influencers are shifting trust among the younger population
Vero recently conducted a survey in Vietnam about the rapidly growing power of influencers among the GenZ and GenY communities. While this is not a ne...
Taan Global Talks
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Taan Worldwide members, and our affiliated resources, discuss topics about the business of marketing and communications around the world. Each episode is a unique perspective of how the expertise of Taan members has benefited clients and their clients’ audiences. Taan Global Talks is our way of sharing what we have learned with the marketing community.
“Building a Community through Storytelling”
Brand stories can be powerful in building an inclusive community. Many brands attempt to create stories to connect the company with their customers, w...
The Unique Marketing Perspective of Belgium and The Netherlands
Our Taan members from Belgium and The Netherlands discuss the issues and opportunities for marketers, managing customer expectations in these multi-cu...
Amazon Marketing Requires Unique Focus
Navigating through the ever-changing landscape of selling through Amazon is very challenging for sellers. ChannelKey determined that the best way to d...
Talent Attraction - 5 Questions with Rebecca Gehman
There is a global talent crisis in our profession. How can agencies address this in attracting and retaining the very best people to deliver the exper...