Deep Dive: Post Pandemic Shopping Reflections and DTC Trends
In ecommerce, industry trends are really just the sum total of individual consumer behaviors. Rob and Peter take a look at trends in how DTC and cons...
Unpacking the Digital Shelf
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Let’s talk through the future of brand manufacturing in the digital age. Welcome to Unpacking the Digital Shelf.
Develop a Winning Team for the Digital Shelf, with Lauren Livak, Director of the Digital Shelf Institute and Sheri Stoller, Director of Ecommerce at Trilliant Food and Nutrition
Until our robot overlords take over, winning on the digital shelf requires the right team of people. What is the mix of hard and soft skills that team...
Search Optimization in an Era of Private Brands and Retailer Ad Platforms, with Nathan Rigby, co-founder of Analytic Index
Anyone in on the early days of ecommerce knows the name One Click Retail. They created the seminal platform for ecommerce measurement, sales analytics...
The Art and Science of a Digitally Resilient Organization, with Professor Gerald Kane, co-author of The Transformation Myth
There is no question that our future will continue to be one of disruption. Either acute disruption, like COVID, or chronic disruption, like the emerg...
Adopt a Process to Support Your Market Growth and Agility, with Lauren Livak, Director of the Digital Shelf Institute and Lizbeth James, eBusiness Director, Nestlé
In a business dictated by an algorithm, designing a fluid, flexible process to get products ready for ecommerce and built out with content is essentia...
A Revolution in Data-Driven Digital Shopping in the Cannabis Industry, with Socrates Rosenfeld, CEO at Jane Technologies
The local brands called out in this episode were SCVA and Caring Kind. Cann was the national beverage brand.
Plotting your Journey through the DSI’s Digital Maturity Curve, with Joe Gaudreau, head of the Commerce Strategy Team at Salsify, and Lauren Livak, Director of the Digital Shelf Institute
The journey to winning on the digital shelf can not be made in weeks, or months, but years. To manage expectations, the right outcomes, and your sanit...
Building the most impactful consumer products company of the next century, with Arturo Aranda, Director of Brands, Brand Central at Thrasio
Thrasio often gets lumped into the “Amazon seller aggregator” category. But when you talk to them, that’s just the how. Here’s their mission:”to be t...
How We Drive Maximum Growth Needs to Change, with Molly Schonthal, founder of the Digital Shelf Institute Executive Forum, and Chris Perry, Chief Learning Officer at firstmovr
When one ecommerce executive from a global brand tells you they are pushing for a radical rethinking of the beliefs that have driven growth for decade...
Caution: Retail Media Might Make You Lazy, with Eric Heller, formerly founder of Marketplace Ignition and Chief Knowledge Officer, Amazon COE at WPP
In the early days at Marketplace Ignition, one of the first marketplace strategy consultancies, the question founder Eric Heller heard repeatedly from...