Writing for Strategic Communication

Writing for Strategic Communication

Karen Morath

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Writing for Strategic Communication is a practical subject that provides an overview of the various forms of professional writing in strategic communication. These include writing for websites and blogs, tweeting, newsletter copy, letters and memos, media releases, feature articles and more. Students develop their own blogs, learn interviewing and note-taking techniques and conduct a face to face interview with a professional communicator. Studen...Read More
Writing for Strategic Communication is a practical subject that provides an overview of th...Read More
Episodes (15)
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Review and Reflect

06 Jun 2013 | 32 mins 45 secs

Review and Reflect

06 Jun 2013 | 32 mins 45 secs

Speechwriting

31 May 2013 | 40 mins 15 secs

Speechwriting

31 May 2013 | 40 mins 15 secs

Visualisation and Gamific...

23 May 2013 | 34 mins 13 secs

Visualisation and Ga...

23 May 2013 | 34 mins 13 secs

Writing as Thought Leader...

16 May 2013 | 49 mins 59 secs

Writing as Thought L...

16 May 2013 | 49 mins 59 secs

The Role of Media Release...

09 May 2013 | 55 mins 26 secs

The Role of Media Re...

09 May 2013 | 55 mins 26 secs

The Writer’s Toolbox – So...

02 May 2013 | 19 mins 31 secs

The Writer’s Toolbox...

02 May 2013 | 19 mins 31 secs

The Professional Writing ...

02 May 2013 | 31 mins 08 secs

The Professional Wri...

02 May 2013 | 31 mins 08 secs

The Professional Writing ...

02 May 2013 | 0 mins 0 secs

The Professional Wri...

02 May 2013 | 0 mins 0 secs

Writing for Print

18 Apr 2013 | 41 mins 33 secs

Writing for Print

18 Apr 2013 | 41 mins 33 secs

Writing for Social Media

11 Apr 2013 | 53 mins 13 secs

Writing for Social M...

11 Apr 2013 | 53 mins 13 secs

Tone, Style and... Punctu...

28 Mar 2013 | 50 mins 07 secs

Tone, Style and... P...

28 Mar 2013 | 50 mins 07 secs

Who are Strategic Communi...

21 Mar 2013 | 43 mins 18 secs

Who are Strategic Co...

21 Mar 2013 | 43 mins 18 secs

Who are Strategic Communi...

21 Mar 2013 | 0 mins 0 secs

Who are Strategic Co...

21 Mar 2013 | 0 mins 0 secs

Great Writing. What is it...

14 Mar 2013 | 44 mins 13 secs

Great Writing. What ...

14 Mar 2013 | 44 mins 13 secs

Writing for Strategic Com...

07 Mar 2013 | 48 mins 04 secs

Writing for Strategi...

07 Mar 2013 | 48 mins 04 secs