Business
In this episode, I talk about how when I first got started with MLM, I was extremely reluctant to even join a company. Money was tight for my wife and me. It really started challenging my manhood and my marriage. This is the story of my struggles and why I decided to give up on MLM for a while. I was in college, while she had already graduated. I really didn't have time to be in a job. In fact, we were living on student loans. I started looking for opportunities to make some extra cash. I started trying businesses and launching stuff. I was doing all kinds of stuff and nothing really seemed to be working. I remember I was staying up super late, getting up really early and studying and then doing stuff. And then, one day, a buddy from college called. He went: “Hey man, I got this guy. He's on the line right now. He's going to help us make a bunch of money. I don't quite know how it works. You've got to talk to him.” He called, I answered and as soon as he started talking, I was like: “Why do you want me to pay a little bit of money in order to join this thing?” I was like: “Shouldn't I just be able to do it?” And I started fighting with him on it. And I was like: “No, I'm not doing this. Is this one of those MLM pyramid things?” That's what I asked him. I was mad that my buddy did that. I hung up and I was like: “Absolutely not. Don't ask me to do that again.” That's what I said to his upline. I ended up telling my buddy: “You know what dude, I'll do it for you. I’ll join. I'll jump on in.” And I joined his downline. I drove down to meet the guy that I had just kind of chewed out on the phone, which was a little awkward. So we started writing down this big list of people in my phone directory and he didn't let me leave until we called. I called everybody in my phone. I did. I reached out to so many people and I went hard, and people were like “No, no, no.” And it got really, really awkward. Probably after a few weeks of running really hard at this, I realized that there might be another way to this. I got so frustrated that I kind of gave it up. I was like: “I am done with MLM. I am done with that word ‘marketing’. I do not want to be a part of this anymore.” Stay tuned to find out as to what brought about the turnaround. Key Takeaways: My first big experience in the MLM space didn't go well (3:12) Fast forward a couple of years, I was hired by the ClickFunnels CEO (9:23) Russell Brunson was playing the game differently than I had been taught (11:24) I decided to start putting up some recruiting funnels; I started learning how to attract people already interested in joining MLM (12:04) I realized I didn't have a strong enough filter on who I was trying to get into my downline (12:22) There are millions of people out there who are begging to find another cool opportunity because they made their last one work (13:20) When I started realizing that I needed to be strict about who I was trying to attract, the whole game started changing (13:40) Three ways to grow a downline: Get more customers. Increase the amount of spending. Increase the frequency that they buy (15:08) --- Additional Resources: https://SecretMLMHacks.com/live --- Whether you simply want more leads to pitch or an automated MLM funnel, head over to secretmlmhacks.com and join the next FREE training. And if you haven't already, head over to Apple Podcasts and leave a rating and review on the podcast if you've got any value from it.