Business
Why should I create and share content on LinkedIn? Can I do without this “content marketing” thing? These are frequently asked questions among those who are just getting started with inbound marketing on LinkedIn. Why content matters. If you are an expert-entrepreneur and position yourself as an authority in your own segment, creating and sharing your own content and voice is the best way to get recognition and help people along the way. Otherwise, how else would you showcase your expertise, how else would people know you're skilled or expert in something if you keep silent. Not only that, I think it's even selfish not to share what you know with the rest. It is some type of disservice to the public, so to speak. In this episode, I talk about the best practices of sharing content on LinkedIn and how to do it the right way. Learn more: https://arthurkhoyetsyan.com/best-practices-for-posting-on-linkedin/