255: Sales Leader Patti Dumas Says It’s An Opportune Time To Help Non-Customers and Here’s Why

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Sales Game Changers | Tip-Filled Conversations with Sales Leaders About Their Successful Careers

Business


Read the complete transcript on the Sales Game Changers Podcast website. PATTI’S TIP TO EMERGING SALES LEADERS: “Dive deep into successes and your losses from the past year. Think deeply about what got you the wins but also take a look at the losses and start thinking about what could you do with those existing opportunities that you did not get DIFFERENTLY. Maybe you need to move yourself up the totem pole, or you need to have a better value proposition BUT don’t say your business is lost because people are going to be looking for more help right now. You have an opportunity to take a deep look across your base to see how you can provide value to those you didn’t get as customers in the past.”