277: Unlocking Explosive Growth: How Mister Jones Health Grew 800% in One Year

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The Ecommerce Influence Podcast: Advanced Acquisition and Retention Strategies for Fast-Growing Online Brands

Business


Feeling discouraged by a slow start to your business? Mister Jones Health was in the same boat until they unlocked explosive growth that grew the business by 800% in one year. Jason Daemar spent ten years climbing the corporate ladder only to realize one day that he had enough. Since then, Jason and his wife created Mister Jones Health - an ecommerce brand that has hit an astonishing inflection point over the last year even after having a not-so-glamorous start. In this episode, Jason talks about finding their first 1,000 customers, a few marketing and Facebook advertising secrets you should know about, being a customer-centric business, and building a team. If you’re an ecommerce business owner or work in the marketing space, you are going to get a lot out of this episode. Enjoy!  Episode Highlights 6:08 The idea behind Mister Jones Health 12:32 Experimenting with marketing channels to find their first 1,000 customers 14:28 The #1 overlooked thing by Facebook advertisers  16:29 Mindsets for having a customer-centric business and building empathy 20:28 The insight Jason unlocked to grow Mister Jones Health by 800% in one year 24:49 Two mindset shifts for continued growth and a strong culture 26:27 Why you should spend time learning the language of your industry 30:02 The problem with a founder being in the present 31:22 Jason’s resources for becoming a leader in your organization 33:29 Mister Jones Health is hiring! 37:00 One thing Jason wishes he knew prior to starting his business and his advice to new entrepreneurs Links and Resources: Mister Jones Health Mister Jones Health on Instagram Careers at Mister Jones Health Traction by Gino Wickman The Lean Startup by Eric Ries The Seven Habits of Highly Effective People by Stephen R. Covey The E-Myth Revisted by Michael E. Gerber Brand Growth Experts The Coalition @a_brawn on Twitter Review or subscribe on iTunes