Business
Olga Zarzeczna appeared on the SEO radar in August of 2020 with an incredible series of contributions to the community. With incredibly crafted posts such as “Technical SEO Audit (188+ Steps)” and “SEO Audit Tools: 65 Tools For SEO auditing” and spending upwards of 40 - 60 hours of meticulous writing, Olga is clearly defining herself as a thought leader in our digital marketing community. Give a listen as we go through her SEO Audit Tools list as Erin tries not to be a SEO Veruca Salt! [00:11:49] The Fail of SEO Auditing: Relying on a Single Tool Too Much [00:16:47] What Factors Kept Some Tools Out of the List? [00:20:19] First Tools: Errors, Warnings and Notice Audit Tools: Screaming Frog and Site Bulb [00:24:16] A Focus on the Semrush SEO Technical Audit Tool [00:25:29] The Requirement of SEO and Site Context When Reading Audit Results [00:28:24] On Crawl [00:29:00] Net Speak [00:30:28] DeepCrawl: The Enterprise-Level SEO Audit Tool [00:32:34] AHRefs Website Analysis Tool: Best Site Monitoring Tool [00:34:20] Check My Links [00:35:12] Link Redirect Trace [00:36:01] Why Javascript Rendering Analysis is So Important as an SEO Audit Tool [00:38:20] Log Analyzer Tools: Why is it so important to focus on the logs? [00:40:30] Volatility Sensors [00:44:37] Great Guidance: How to Start Your SEO Audit Process