Business
When you're deciding which product to buy, online reviews are most people's first port of call. But what do small business owners think of the feedback? In Season 2 Episode 6 of Making It Work we speak to Manasi Gangan of Nested Bean, Casey Kelley of Blended Designs, Dahlia Rizk of Buckle Me Baby Coats and Paul Pallas of SWISCO. From seeking out negative criticism to sending out thank you cards, we take a look at how you can use buyers' feedback to make long-lasting changes – and ultimately strengthen your relationship with customers. So should you be taking that one-star review to heart? And how do dissatisfied customers react when you give them a call? Tune in to find out.