#8: What’s a VSCO girl and why do they matter?

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Marketing Humanity

Business


Are you at risk of being mocked with #okboomer? In this episode, we’ll be discussing Gen Zs and their behaviors. From VSCO girls to finstas to TikTok, how can marketers make in-roads with this elusive but influential and fast-rising demographic? Tune in to hear from our resident Gen-Z expert on what differentiates this generation from the millennials and the new set of strategies marketers need to reach this next generation. Ad-lympics - Make Your Day (TikTok): https://www.ispot.tv/ad/o4Hs/tiktok-make-your-day