A Company That Offers Fresh Healthier Foods Can Be A Success

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Lost in the Supermarket

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Mike Wystrach is co-founder and CEO of Freshly, a weekly subscription service delivering healthy and fully prepared meals directly to customers’ doorsteps.•Freshly is a weekly subscription service delivering fresh, chef-cooked meals that can be heated and served in 3 minutes directly to customers' doors. All that is needed is a microwave, fork and plate to get a satisfying lunch or dinner on the table. •Between August 2019 and summer 2020 the company grew from delivering 600,000 weekly meals in the U.S. to well over 1 million•In April 2020, the company launched Freshly for Business•In October 2020 the company was acquired by Nestle for up to $1.5 billion – Nestle had already been an investor •Customers can get meals as cheap as $8.49 per meal