Business
Sarah Rubenstein was trying to find a good Christmas gift for her artsy brother Lee when the idea of an art supply subscription box struck. When she couldn't find one, she and Lee decided to create their own, and ArtSnacks was born. ArtSnacks is a curated subscription box service of unique, high-quality art supplies. Their mission is to inspire people through the discovery of amazing art materials. Every month, subscribers discover new products, limited edition tools, exclusive supplies, and useful techniques. Sarah talks to us about how she and Lee built the business together, when she knew it was time to quit her 9-5 job to pursue ArtSnacks full time, how they've grown their robust online community, and the logistics of running a subscription box business. 00:04:30: What is Sarah's job and what does she do? What was her last 9-5 job? Sarah tells us why she thinks working at a startup is ideal for anyone interested in starting their own business one day. 00:09:21: When did Sarah know it was time to make the leap into full time entrepreneurship? 00:15:49: What did she go to school for? 00:19:17: What is ArtSnacks' origin story? 00:28:48: What are the different subscription tiers and how did they figure out the business side of running ArtSnacks? 00:41:14: How did they grow their online community? What marketing avenues have worked and not worked? 00:55:20: What are the challenges and rewards of running ArtSnacks? 01:01:00: How do Sarah and Lee figure out what goes in each box? 01:03:45: What's her advice to creative entrepreneurs and to people in art school now? 01:06:45: Back to the Future - what advice would Sarah give to her younger self? 01:12:20: Listener Questions: what's her fave art supply ever? What advice would she give for working with family? What's her dream job if it weren't ArtSnacks? What are her favorite museums and who are her favorite artists? and our Lightening Round.