Business
Build your army against your alarm clock, trading time for money, your 9 to 5, your business you do not like and the job you hate. If you're feeling stuck, this podcast is designed to help you get unstuck from your full-time gig or your business by stacking your income and automating multiple revenue streams. In the last Build Your Army podcast we talked briefly about the size [chuckle] of your email list, because size matters. In this episode we're going to briefly talk about branding your email. I see this a lot, companies that have the company name @gmail.com or they might be kicking it old school with the Hotmail or maybe they're using a Yahoo account or it's their name @gmail or any of those service providers, and that's okay for personal use, but if you're attaching your email to a brand, a business or you have a dot com and you're putting it on a business card, you should really create an email account attached to your dot com website, because it adds a level of professionalism. You can email me at nelson@buildyourarmy.com and you can email me at Nelson at any of the businesses that I operate online, because with your hosting you get typically a free email account or a service provider that you can create multiple email accounts with and it can actually make you look a little bigger than you are in size. [chuckle] Speaking of size again, like for example, you could say, admin@ whatever your domain is, info@ whatever your domain is, customer service@, accounts receivable@, accounts payable@, make it look like you have multiple departments with your company. But the flipside to that is anyways, just appearing professional to your audience, because it is important. And again, you would own that email account and you wouldn't be tied to Gmail or Facebook or Yahoo or anything like that. If you do like the Gmail service provider for example, then you can create a rule from your Gmail to pull emails from your other branded email account. If you have a personal email account with Gmail and you'd like your business email account from your domain name to forward on to your Gmail account and respond from the same system, you can do that. You can ask Gmail to pull your branded email forward to your Gmail account and then when you reply, you can set it so that it replies from that same email account, so it looks like you're replying from inside your branded email. My nelson@buildyourarmy.com emails pull into my personal Gmail account and when I reply, it replies from nelson@buildyourarmy.com, the branding is perfect and I can check it on my mobile phone exactly like I would my Gmail emails. I can take a look at them and reply and when I hit reply, it replies back from the same branded email that I received the email from. It’s one way to increase your professionalism and credibility since we were talking about emails in the last episode and capturing emails, when you're sending emails you should be sending emails from your branded email. In your email service provider, when you're doing a mass broadcast to your audience, to your army, those systems actually don't like that you send out through your Gmail accounts or your Yahoos or anything like that, they do prefer that you have, some of them mandate, an email account attached to your branded name, your dot com. The homework for this week is to create a branded email account from your hosting system. By now you should have your domain name registered, go to buildyourarmy.com/domain and then for hosting you can either do it through the same company that you created your domain name through or go to buildyourarmy.com/hosting to set up your hosting account. In your hosting account you should have C-panel, which inside that has your emails that you can set up unlimited email accounts. You would then go through Gmail and in account settings you would ask it to pull from that account. It'll ask you to verify that you own your email account,